The Municipal Securities Rulemaking Board yesterday announced the hiring of Jennifer Galloway to the newly created position of chief communications officer. She will oversee corporate and media communications functions and comes to the MSRB as it rolls out its Electronic Municipal Market Access, or EMMA, system, among other big-ticket projects.

"Jennifer's arrival will enable the MSRB to effectively reach its constituents and get out the good word about all our initiatives," board chairman Frank Chin said.

Executive director Lynnette Hotchkiss said in a brief interview yesterday that the MSRB has historically used a decentralized approach to communications in which the senior staff member working on a project was responsible for communicating with the board's constituents.

"Now with EMMA, we need a more focused approach," Hotchkiss said.

Prior to joining the MSRB, Galloway, 43, was director of corporate development at BulletinNews, a news monitoring company. Earlier, she worked in corporate communications for student-loan lender Sallie Mae, and J.&W. Seligman & Co. She also served as managing editor for Latin Finance magazine.

Galloway has a bachelor's degree from Cornell University and master's degree from the University of Missouri-Columbia School of Journalism. Last month, the board hired Marcelo Vieira as the MSRB's first director of research. Vieira will serve as a source of information for federal lawmakers and regulators who regularly seek muni market information and may also provide periodic reports on market trends and statistics.


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