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Scott Cantrell

Chief Marketing Strategist

As Senior Consultant with Bottom Line Solutions, Scott Cantrell provides brokers, agencies, carriers and other insurance industry vendors with comprehensive and customized sales and marketing strategies.Not only does Scott work to develop the most complete sales and marketing programs, he also helps integrate them into the organization through detailed and interactive training and evaluation. This interaction with senior management, line managers, producers and sales reps alike is what makes Bottom Line Solutions so effective at producing significant, positive results.Scott has a rich background as a professional communicator, trainer, & strategic marketer. For years, he’s worked as an independent consultant across industries taking the best practices from one industry and successfully applying them in others. His focus as well as that of Bottom Line Solutions is to work with a client to determine their current, specific situation and then develop a detailed plan and system to achieve the client’s vision and goals as efficiently as possible.Scott is a frequent speaker at industry events and serves on the faculty of Norvax University, the NAHU-endorsed national broker training program. He is the author of numerous articles and white papers and the acclaimed Business Building for Brokers marketing system.